Author Archives: Juwel

TikTok Trends: Jewellery & Beauty Influencers to Watch in 2025

TikTok Trends: Jewellery & Beauty Influencers to Watch in 2025

TikTok has firmly established itself as the place where beauty routines are discovered, jewellery trends are born and personal style becomes global almost overnight. What began as a platform for short dance videos has evolved into a powerful space for storytelling, education and influence. As we move into 2025, Jewellery & Beauty Influencers are shaping […]

Social Media Trends: How Celebrities Influence Luxury Jewellery Brands

Social Media Trends: How Celebrities Influence Luxury Jewellery Brands

The relationship between celebrity culture and Luxury Jewellery Brands has never been stronger than it is today. Social media has completely transformed the way people discover, admire and purchase fine jewellery, and celebrities play a major role in this shift. One post from an A list star can spark a trend that sweeps through the […]